Property markets are running hot, and FOMO is driving behaviour we haven’t seen in years. Buyers are walking into their first inspection and purchasing on the spot. I sold a property over the weekend where the winning bidder had only seen it minutes earlier—and didn’t even realise she was leading the auction.
This is what happens in strong markets: urgency replaces thinking.
But strategy always outperforms emotion.
When you understand the dynamics, you can move confidently without rushing decisions that cost you later.
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